Cool news! A seed was planted and took root . . .
Those of you who attended last weeks GreenBuild conference probably know that Google stepped up with a three million dollar donation to USGBC specifically to fight for product transparency. It turns out that the manufacturers who routinely put toxic substances in building products, such as formaldehyde, halogenated flame retardants, and dioxins, would prefer that we not know about that, and are fighting hard to remain in the shadows. Kudos to Google for stepping up to bring light onto our industry. We hope that much of that money will pass through to the pioneers of healthy building, such as Arlene Blum of the Green Science Policy Institute, and to Bill Walsh and Tom Lent of Healthy Building Network.
But wait, there’s more! After the announcement was made, the Google person who led that effort, Anthony Ravitz, took me aside to say it all came out of attending BuildWell 2010, where he learned there is plenty of good science to back up the drive for healthy building — that there are people like Arlene Blum, Bill Walsh, and Tom Lent brilliantly fighting against the odds.
My non-profit, the Ecological Building Network, or EBNet, produced that conference, and we’re pleased to say we’ll do it again in early 2014. You never know when a seed will take root, and we’re mighty pleased at this one. Thanks again, Google!